If you think marketing requires a lot of your time and money—or, hiring someone to do it for you
Remember printed newspapers, magazines, and catalogs?
Every business needs a voice. I’m not talking about an actual voice, of course
Have you heard the saying, “A goal without a plan is just a wish?” It’s true!
In today’s aesthetics industry, competition has never been stronger and buying decisions
Remember when the # symbol was known as the “pound sign” or “number sign”?
One of the best business quotes is that “people buy from people.”
Why are some estheticians making a lot more money than you?
One of the questions I’m often asked when teaching marketing classes is
Wouldn’t it be nice if new customers stumbled through your door on accident every day?
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