$pa Marketing: Using Client Testimonials to Boost Your Biz
When was the last time you purchased something without checking customer testimonials or reviews?
$pa Marketing: How to Hit Your Reset
Actor and comedian Jim Carrey once gave a college commencement speech in which he spoke about his “reset button.”
$pa Marketing: Service Experience Magic
In this article, I’m going to share with you the service strategies that my cosmetic laser
$pa Marketing: Driving Traffic and Building Your Audience
Think about when you were a kid and wanted to open a lemonade stand to make a few bucks
$pa Marketing: Event(ful) Marketing
I’ve tried hundreds of marketing tips and tricks over the years, but one that totally changed my business was event marketing.
$pa Marketing: Instagram Continued… Settings & Design Planning
When you’re ready to set up your Instagram business account
[VIDEO] $pa Marketing: The Power of Print
Although we live in an increasingly digital world, when it comes to advertising in the esthetics world
$pa Marketing: Design & Elevate Your Beauty Brand
Are you ready to learn how taking the time to brand—REALLY brand—can knock your whole profession
$pa Marketing: Your Inside Scoop on Viral Video
I’m almost embarrassed to tell you this story, but here goes
$pa Marketing: Conquering On-Camera Fear
Even though I’m in front of a camera almost every single day