You know social media is big, but do you know just how big?
So, you have a website? Congratulations! Thanks to a number of no- or low-cost website creation tools, even the least techie among us can enjoy an online presence
It’s no secret that social media can be a useful tool in building and maintaining
Albert Einstein is often accredited for defining insanity as, “Doing the same thing over and over again and expecting a different result
When I think of the unprecedented growth of the med spa business just in the last decade, it’s almost impossible to believe
Think YouTube is just a fad? You know, like Rainbow Loom or Psy’s Gangnam Style?
Tick tock. The sound of a clock. If you’re a spa owner or manager, you know all too well how slowly time passes when clients aren’t filling your treatment rooms
In 2004, when Botox had been on the market only a couple of years and I myself was a pioneer in the medical aesthetics training industry
When it comes to building your business, finding just the right formula for marketing efforts can have a significant and positive outcome on results.
It’s been said there’s no stopping the wheels of progress and spa-related technology is no exception.
It’s been said there’s no stopping the wheels of progress and spa-related technology is no exception
When you think of viruses, you probably don’t think of Mark Zuckerberg, one of the richest guys in the world, right?
It’s the holiday season, or, as the popular song claims it to be: The most wonderful time of the year
Radio personality Garrison Keillor once said, “I believe in looking reality straight in the eye and denying it.
The founder of the National Laser Institute is building an empire on the back of an industry on the rise
Strategy plays a very important role in the success of your PPC advertising campaign.
Instagram has become wildly popular in recent years. Today it boasts 1 billion active users
In our fast-paced world infused with multiple channels of communication, radio persists.
The term “chemical peel” may sound intimidating to some of your clients
Having practiced in the medical esthetic industry for more than five years
Even if you’re not a huge basketball fan like I am, I’m sure you know what a slam dunk is.
For many women and men, hair removal is more than a process
Over the past decade, the number of medical aesthetics procedures performed in the United States has drastically increased
In a world where personal images are so easily accessible, dealing with teenage acne can be especially challenging.
With the spa industry constantly advancing, it can become difficult to stay up to date with the hottest trends and treatments to keep your spa at the top of its game.
Wouldn’t it be nice if new customers stumbled through your door on accident every day?
Let’s say you’re with your significant other, checking out new cars.
How can you promote your products and services in front of a live audience of hundreds or even thousands of people with very little cost involved?
It’s one thing to have goals and another to have plans for executing them, but there’s a third component of this equation—putting your goals and plans on paper.
It’s one thing to have goals and another to have plans for executing them…
Good Morning Texas
Laser, IPL, and Electrolysis: Everything You Need to Know About Incorporating Medical Hair Removal Devices
Let’s face it: shaving is a drag, tweezing is a pain, and waxing is messy.
If your business does not have an internet presence
In the past 10 years, social media has gone from a lifestyle niche to a way of life
From the milk and honey baths used by the ancient Egyptians