$pa Marketing: Is Your Newsletter Yesterday’s News?
With so many businesses now communicating with customers via social media and online advertising
$pa Marketing: Developing Your Marketing Voice
Every business needs a voice. I’m not talking about an actual voice
$pa Marketing: MedSpa Marketing for Dummies
As I’m writing this article, it’s Halloween and so I’m thinking about zombie costumes
$pa Marketing: The “New” Customer Service
If these aren’t “changing times,” then I don’t know what is!
Magical Marketing: What’s Your Special Sauce?
It has been said that there’s nothing new under the sun
$pa Marketing: When to Stop Marketing Solo and Hire
It’s a new year—a new decade
$pa Marketing: Is It Time to Rebrand?
When was the last time your business had a makeover?
$pa Marketing: Sizzle, Ignite and Set Fire with Social Media
You know social media is big, but do you know just how big?
Humanizing Your Website to Connect with your Consumer
So, you have a website? Congratulations! Thanks to a number of no- or low-cost website creation tools, even the least techie among us can enjoy an online presence